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RU Student Executive (RUSE) Program

Message from the RUSE Director

Dear Prospective RUSE Students:
I am excited to meet the fifth Rutgers University Student Executive (RUSE) class! This program is sponsored by the Rutgers School of Business–Camden, and we are looking forward to hosting you on our beautiful campus. The RUSE program introduces business and entrepreneurship to high-achieving RSBC undergraduate students AND 10th, 11th, and 12th grade New Jersey high school students.  

For nine (9) weeks, a seminar facilitator will teach a core business topic each week and RUSE undergraduate and high school students will work in their respective teams to create their original business idea and business plan to compete in the end-of-program entrepreneurship pitch competition for a chance to win 1st, 2nd, and 3rd place cash prizes, ! RUSE participants who win an award and meet other program criteria will earn a RUSE Foundations of Entrepreneurship Badge. Finally, the program features an informational seminar with a local organization.

Here’s a video story from the RUSE 2018 Cohort.

We look forward to seeing you in the RUSE program and much success to you!

Dr. Oscar Holmes IV

Program Eligibility

The program is open to all RSBC undergraduate students AND 10th, 11th, and 12th grade high school students in New Jersey.


Deadline to ApplyNovember 30, 2021
Admission decisions will be made on a rolling basis so students are encouraged to submit their application as soon as possible. To apply:

  • Submit the Application Form.
  • Provide a transcript (an unofficial copy is sufficient). 
  • High School Applicants ONLY: Submit one (1) completed electronic RUSE Recommendation Form. Current RSBC students are NOT required to submit a recommendation. 

Program Agenda

Program Start: Tuesday, February 1, 2022
Program End: Tuesday, March 29, 2022
Program Day: Every Tuesday
Program Hours:
4:30 PM – 6:30 PM 
Location: The first 8 weeks will be Virtual and the Final Pitch Competition will be In-Person at the Rutgers School of Business–Camden.
Program Cost: FREE for admitted RUSE Students

RUSE 2020 cohort visits the Camden-based NFI headquarters.

For more information about the RUSE Program contact:

Dr. Oscar Holmes IV
RUSE Program Director
BSB Room 332
(856) 225-6593

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BLDP Shadowing Days Application

After being notified of a match, students are responsible for providing personal information to the matched executive (e.g., current resume and cover letter with information on career ambitions). The information on this application is for internal use only, for us to match you as well as possible with and executive from among our alumni database.

BLDP Application

The Fall 2021 Application is now open! 

Priority will be given to applications received by Friday, April 2, 2021. Applications are accepted until all seats are filled. Space is limited, so apply early!

The seminar application process is our gateway for entry into the program. Upon acceptance into BLDP, students will be emailed their acceptance letter plus a special permission number allowing registration for the BLDP seminar.


Seminar applications are solicited each semester and require the following:

  1. Completed application form (at the bottom of this page),
  2. Personal essay
  3. Two (2) letters of recommendation (one academic; one other)

Rutgers-Camden students are invited to apply to apply for enrollment in the BLDP seminar. All applicants are expected to meet both of the following selection criteria:  (1) have sophomore standing or above and (2) have an overall GPA of 3.0 or above. First-semester transfer students will be evaluated based on their GPA earned at Rutgers. Students who fail to meet these admission criteria may still be allowed to apply for (and possibly enroll in) the BLDP seminar, but they will be evaluated on a case-by-case basis.

The director balances evaluations to make final decisions on people accepted for the seminar (up to a maximum of 15-20 each semester).

Students who are admitted to the BDLP are required to adopt the BLDP Code of Conduct. A signed contract is required from each student.

Students may count activities toward “leadership units” that were initiated prior to taking a seminar, as long as those activities occured primarily during their enrollment in their academic program.

Application for Admission to BLDP Seminar

Applications for the BLDP Seminar will be ongoing until class is filled.

  • * Indicates a required field.

  • Contact Information

  • Academic Information

  • Please enter a number from 0 to 500.
  • Transfer students only.
  • Employment Information

  • List relevant employment history

  • EmployerPositionDates of Employment 
  • School Leadership Information

  • Provide evidence of leadership initiative while enrolled in school by listing all school-based organizations and activities in which you have held a leadership role while a student.

  • OrganizationRoleDates 
  • Community Leadership Information

  • Provide a list of community or volunteer activities in which you engaged in a leadership role.

  • OrganizationRoleDates of Activity 
  • Essay

  • Please write a short essay between 150 to 350 words, in which you discuss the reasons why your application should be considered for the Business Leader Development Program, including what you hope to gain from the program and what you can contribute.

  • Additional Submission Instructions

  • For your application to be complete, this form and TWO REFERENCE LETTERS must be on file in the Student Experience Center. Ideally, you should receive one letter from an academic source (e.g., a former or current instructor), and one from a business source (e.g., a former employer - even if for a part-time or volunteer position). Your letter writers should be mail them directly to: Dan Rosenthal, Student Experience Officer, Rutgers University, School of Business, 227 Penn Street, Camden, NJ 08102 or email the letters to daniel.rosenthal@rutgers.edu.

    Please only submit one application. If you experience any technical problems or need to submit the application again, please contact ldrshp@camden.rutgers.edu.

    Thank you.

  • This field is for validation purposes and should be left unchanged.